https://www.mangago.zone/read-manga/setting_sun_dazzled_eyes/
https://www.mangago.zone/read-manga/charlotte_has_five_disciples/
https://www.mangago.zone/read-manga/i_m_a_martial_art_villainess_but_i_m_the_strongest/
https://www.mangago.zone/read-manga/the_demon_king_s_confession/
https://www.mangago.zone/read-manga/the_count_s_secret_maid/
https://www.mangago.zone/read-manga/don_t_worry_we_both_agreed_to_this_fraudulent_marriage/
https://www.mangago.zone/read-manga/concubine_scandal/ (not reincarnation, but really good)
https://www.mangago.zone/read-manga/queen_victoria_winner_ostwen_looks_like_the_greatest_in_the_world/
kill the villainess ( dark, suicidal mc)
beware of the villainess (more lighthearted and funny)
https://www.mangago.zone/read-manga/is_it_a_fortune_or_is_it_a_woe/
Slow burn but worth it
https://www.mangago.zone/read-manga/endo_and_kobayashi_s_live_commentary_on_the_villainess/
Not reincarnation but really unique while being generically cute
https://www.mangago.zone/read-manga/jishou_akuyaku_reijou_na_konyakusha_no_kansatsu_kiroku/
Shown in the Male lead perspective
https://www.mangago.zone/read-manga/tearmoon_empire_story/
The villainess does change but her personality still sucks
https://www.mangago.zone/read-manga/the_daughter_of_the_albert_house_wishes_for_ruin/
Genuinely tries to be a villainess
https://www.mangago.zone/read-manga/joou_heika_no_isekai_senryaku/
Spiders
https://www.mangago.zone/read-manga/shadow_queen/
VERY GOOD
guys please recommend me some ACTUAL GOOD NON-GENERIC villainess/reincarnation stories. i specifically want one where the female lead knows how to stand up for herself but isn't like those ones where they're just rude asf