why do i like the ml in his beast form so much ╥﹏╥

It because its a dog, animal have way to someone's heart ╮(￣▽￣)╭

feels like beauty and the beast to me.. i like the beast more xD as a prince he loses his charm somehow and its a similiar case here xDDD

Yeah because in his beast form, he was cuter and also just more likable whereas in his human form, he's just a basic good-looking dude :/