Responses

At this point of the manga - They killed Jeong-woo cuz He was the leader of Arthia. Arthia was relatively a small rookie clan, but despite that it became a very successful clan. The other major guilds (8 clans) joined forces in order to destroy Arthia. + Jeong-woo was considered as a strong AKA a threat.
In the future - spoilers - no comment from me now (If you want some spoilers just ask though).
Ayo someone tell me what did they gain from killing MC's brother?